Temporary Public Gallery

In 2010 The Propeller Group rented a public billboard at a bus shelter in Ho Chi Minh City for 3 months to stage a public art project. A shrewd and insightful move in a country where all visual elements in the landscape— from public art to advertising—are controlled through different censorship bodies, Temporary Public Gallery was intended to explore matters concerning public space, public art, privatized commercial space and the politics/ censorship behind the regulation of these spaces in Ho Chi Minh City. This project began with the group’s interest in how the visual elements of a landscape not only reflect the socio-political changes of that locale, but can have an affect on it as well. Expressing a desire to see how they could contribute to this affect in the rapidly changing landscape of Viet Nam, the collective attempted to locate a loophole in the system by renting out advertising space to curate artworks in public, challenging notions of public space, advertising, and public art in Viet Nam.